The right choice isn’t always more—it’s better.
I’m a marketing creative with a strong passion for the visual side of marketing—design, imagery, and branding. I specialize in event planning and design, and I firmly believe that presentation is everything.
I prioritize quality over quantity, ensuring that every project leaves a lasting impression, with careful attention to even the smallest details.
I have experience in:
Social media content that drives engagement, attracts prospects, and builds authentic connection
Graphic design across both digital and print media
Curating branded merchandise (button pins, t-shirts, sweatshirts, flyers, event graphics—you name it!)
Creating cohesive themes and experiences for resident events, giveaways, and marketing activations
My design style is flexible and wide-ranging—bold and vibrant when it needs to grab attention, or minimal and elegant when the occasion calls for it (like the wedding stationery I’m currently designing for my own big day!💍)
I love to create in all forms. Whether I’m doodling on a picture to jazz up an Instagram story, fine-tuning a filter to match a brand’s feed, designing promo collateral, or planning an event— I’ll take any excuse to add a creative (or festive) touch. I find joy in making everyday moments feel a little more vibrant :)
During my time at The Ridge Clemson, I gained hands-on experience in every layer of student housing marketing. I was given a monthly budget and full creative freedom to plan campaigns, manage social accounts, and execute resident events.
Some highlights from my time there:
Increased Instagram follower count by 20.64%
Doubled average post engagement rate
Rolled out Zillow Rentals as a new lead-gen channel
Developed the concept for the 2024 move-in theme: “It’s Always Gameday at The Ridge!”
Played a major role in leasing—signing 58.8% of the property’s total occupancy (~360 leases)
Built brand partnerships with local businesses (Monterrey’s, Pilates Social Clemson, Clemson Fitness Company, SummerDoodles) and led community outreach initiatives (Pickens County Humane Society Donation Raffle, Earth Day Community Clean-Up, The Salvation Army ‘Donate & Declutter’)